The route

The Jerez Region. Over 7,000 hectares of vineyards which, for centuries, have been the cradle of Sherry and Jerez Brandy, prized gems in the world of wine.


The Jerez Region is the origin of a unique and millenary wine-producing tradition and the perfect destination for you to enjoy sense-awakening experiences.

This historical region is the cradle of some of Spain´s most world renowned wines and brandies, but it´s far more than just a point on the map for wine-lovers. The rich historical and cultural legacy of those who lived here throughout the centuries has left its mark. This, combined with its extraordinary beauty and mild climate, makes Jerez a top tourist destination, known and valued the world over.

Hues ranging from the white Albariza soil of its vineyards to the mystery-tinged dimness of its bodegas; from the narrow streets of its white-washed villages to the vastness of the ocean, we invite you to embark upon a unique and singular journey along the millenary Sherry and Jerez Brandy Route.

Follow one of the many options the Sherry and Jerez Brandy Route offers you, and join in on Spain´s most popular wine-tourism itinerary.


At the very tip of the Iberian Peninsula, wedged between the Atlantic Ocean and the Guadalquivir and Guadalete Rivers, is the Jerez Region. Over 7,000 hectares of vineyards which, for centuries, have been the cradle of Sherry and Jerez Brandy, prized gems in the world of wine.

This privileged landscape lies within a triangle-shaped area whose vertices are the towns of Sanlúcar de Barrameda, El Puerto de Santa María and Jerez de la Frontera. This is the only place where the wines and brandies included under the Denomination of Origin Jerez-Xérès-Sherry, Manzanillade Sanlúcar de Barrameda and the Specific Appellation Jerez Brandy can be produced.

The natural beauty of this wine-growing region is reflected by softly rolling hills of Albariza soil, endless beaches of fine, white sand and the Doñana National Park—all bathed in over 300 days of sunshine a year, lending the Jerez Region its distinctive "Southern flavour"


A journey into the Jerez wine-producing Region always ensures a wide array of pleasant, unforgettable experiences. But discovering the Jerez Region goes far beyond learning about its wines: it means delving into over 3,000 years of history which unfold around every corner you turn.

Greeks, Romans, Arabs...from the Phoenicians up to the present day, many different cultures and peoples settled here, leaving their indelible mark through a vastly diverse cultural and artistic heritage and another legacy...their love of wine.

This extraordinary land, whose climate and beauty seduced so many cultures of the past, continues to work wonders today. You, too, will be entranced by its exquisite cuisine, its festivals and people, its natural wonders and genuine traditions.

Visit one of the oldest wine-producing regions in the world and along the way, rescue the memory of wine from Antiquity.